Samy’s Camera presents PhotoCon LA, Southern California’s largest consumer trade show for all things photo and cinema. Billed as a ‘Photo & Cinema Extravaganza,’ PhotoCon LA will be daily May 21 and 22 at the Magic Box at the Reef in Downtown Los Angeles. More than 50 of the photographic and video industry’s top brands including Canon, Nikon, Sony and GoPro will be in attendance. The vast 60,000 square foot space will be packed with a virtual Who’s Who of the Los Angeles photographic and cinema communities providing entertainment, education and opportunity for all levels of photography enthusiasts and professionals.

PhotoCon LA’s theme for 2016 will be a celebration of Samy’s Camera 40 years in business in Southern California. The legendary camera retailer has been a part of the Los Angeles photographic community since opening their doors in 1976. part of the city’s landscape. A full schedule PhotoCon LA events, classes, and speakers will soon be available