Harpist Joanna Mell featured in newest First Team video

“My Story” campaign highlights agents’ positive impact on clients’ lives

Accomplished classical and Celtic harpist, Joanna Mell, shares her story of relocating her family and career to Southern California in the latest video of First Team® Real Estate’s “My Story” campaign. Her story can be viewed at www.FirstTeam.com/MyStory.

Focusing on the profound, positive impact First Team agents make in their clients’ lives, My Story videos feature company clients from throughout Southern California recounting how their agents helped them solve problems, overcome challenges or reach personal or professional real estate goals. The campaign was launched in September in conjunction with the Orange County

Register’s announcement that First Team had been voted top real estate firm in the newspaper’s 2011 Best of Orange County readers’ poll. First Team is California’s top ranked, independent, non-franchised real estate company and is ranked eighth in sales volume nationwide, according to RISMedia’s most recent Power Brokers Report.

With harsh winters in her native Pennsylvania becoming a growing burden on her flourishing career, Mell moved her home and business to Corona last summer. Using the company’s cutting edge tools and sophisticated data aggregators, agents Kim and Jim Weingarten of the First Team’s Corona office found a home in just two days that would accommodate her family and music studio. They handled all aspects of the transaction while she packed her belongings back east, taking the stress out of her relocation, according to Mell.

First Team’s My Story campaign videos are produced by award-winning filmmaker, Tasha Oldham, CEO of My Story, Inc.

Readers are encouraged to submit their own First Team stories on the campaign website, www.FirstTeam.com/MyStory.

From left: Jim and Kim Weingarten and Joanna Mell